The story follows the path of a water drop symbolizing nature itself and being the “last drop of ingredient“ of this activating tea drink. By falling on the can and “knocking“ on its top, the drink is ripe for the world and opens on its own, bursting its accumulated energy into the surroundings. This explosion of energy, taste and freshness makes the forest go wild and a grasshopper to jump filled with excitement. A few quick beauty shots reveal that it is a green tea and in closing, a female voice convincingly shares her simple but deep truth: “Nature, is all I need”.
An intense natural environment lit with a slightly mystical light, sets the right mood for the introduction of a product that is 100% natural and bio. The pace is set to be quick and intense to inspire energy while the cut has been designed to fit TV and social media advertising.